Privacy Policy

Avelia is a private wellness companion for women. The information you share with Avelia is personal, and we treat it that way. This policy explains, in plain language, what we collect, why, where it's stored, and the choices you have. If anything here isn't clear, email us at contact@myavelia.app.

• Account details: your name and email (or your Sign in with Apple identifier).
• Cycle & wellness entries: period dates, symptoms, mood, energy and any reflections you log.
• Sleep & step data: only if you grant Avelia access to Apple Health. You can revoke this in iOS Settings at any time.
• Chat messages with your AI companion: the conversations you have with Avelia, plus the long-term "memories" she keeps so she can show up for you tomorrow the way she did today.
• Food & hydration logs: meals you scan or log, your favourites, water entries.
• Daily rituals & habits: the routines you complete, streaks, petals earned.
• Partner-sharing connections: the private invite code you create or accept, and what you've chosen to share.
• Device & usage data: app version, device model, language, crash diagnostics — used to keep Avelia stable.

We use your information to:

• Personalise your daily rituals around your current cycle phase.
• Generate cycle-aware nourishment, movement, mindfulness and focus suggestions.
• Help your AI companion remember what matters so her responses feel tailored to you.
• Show your trends, streaks and progress over time.
• Operate your Bloom subscription and partner connection.
• Keep Avelia secure, stable and improving.

We do not sell your data. We do not use your personal entries, journal content, cycle data, or Apple Health data for advertising.

Your data is stored on Supabase, our managed database and authentication provider. It's encrypted in transit and at rest, tied to your account, and backed up so nothing precious is lost. Only you can see your full data; our team can access it only when strictly necessary to support or secure your account.

• Apple / App Store: distribution of the app and processing of your Bloom subscription.
• Supabase: secure database, authentication and storage.
• RevenueCat: managing subscription entitlements and restore-purchases.
• Resend: delivering transactional emails (e.g. account, support replies).
• AI model providers: processing the messages you send to your AI companion so she can reply. These providers operate under strict data-protection terms and do not train their models on your conversations.

If you grant Avelia access to Apple Health (for sleep and steps), that data is read on-device and stored in your private Avelia account to power your insights. We never sell Apple Health data, never use it for advertising, and never share it with third parties for their own marketing. You can withdraw Health access at any time in iOS Settings → Privacy & Security → Health.

Partner Mode lets you invite someone you love — using a private invite code — to gently follow how you're feeling and send encouragement. You choose exactly what is shared (for example, your current cycle phase, mood, or rituals), and you can change those choices, mute, pause or revoke the connection at any time from inside Avelia. Your partner never sees anything you haven't chosen to share.

Your chats with Avelia are stored against your account so the experience feels continuous and personal. Avelia also keeps a small set of "memories" (things like your goals or preferences) to make future replies feel tailored. You can review, edit, or clear these memories at any time in Settings.

We keep your data while your account is active. You can delete your account at any time from inside the app (Settings → Delete Account) or via our delete account page. Once requested, your account and associated personal data are permanently removed within 30 days, except where we are required to retain limited records (e.g. for tax or fraud prevention).

Avelia uses artificial intelligence to power several features. When you use these features, the content you provide is sent to AI service providers (including OpenAI, Anthropic, and Google) through a secure proxy for processing. Here is exactly what is shared:

• Avelia Companion Chat: Your typed messages are sent to AI providers to generate responses. Messages are processed in real time and are not stored by the AI providers for training purposes.
• Food Photo Scanning: When you take a photo of a meal, the image is sent to an AI vision model to identify foods and estimate nutritional content. Photos are processed and discarded — they are not stored by the AI providers.
• Voice Notes (Milestone Keepsakes): When you create a milestone voice note, your written text is sent to a text-to-speech service (ElevenLabs) to generate spoken audio. The generated audio is stored in your Avelia account.

We do not send your health data, cycle information, mood logs, sleep data, or any other wellness metrics to AI providers. Only the specific content you provide for a given AI feature (your chat message, your food photo, or your voice note text) is shared with the relevant service.

Important: If you choose not to use AI features (chat, food scanning, voice notes), none of your data is ever sent to any AI provider.

You have the right to access, correct, export, or delete your personal data, and to withdraw consent for any optional processing. To exercise these rights, email contact@myavelia.app. If you're in the UK or EU, you can also lodge a complaint with your local data protection authority.

Avelia is intended for users aged 16 and over (or the minimum age of digital consent in your country). We don't knowingly collect data from children. If you believe a child has created an account, please contact us and we'll remove it.

We use modern security practices including encryption in transit and at rest, hashed credentials, and access controls. No system is perfect, but we take protecting your data seriously and continually invest in keeping Avelia safe.

If we make material changes, we'll let you know in-app or by email before they take effect. The "last updated" date above tells you when this policy was last revised.

Questions, requests, or anything you'd like us to explain further? Email contact@myavelia.app — a real person reads every message.